About
Tuned Global (tunedglobal.com) is the leading provider of B2B streaming technology solutions, powering some of the world’s most successful streaming services. They offer a one-stop shop for music, audio and video streaming, providing white-label streaming apps, streaming service APIs, music content delivery and licensor reporting. The company’s web3-ready technology can ...
Contact
Current News
- 09/16/202509/16/2025
Sonsy Partners with Tuned Global to Launch Mongolia’s First World-Class Music Streaming Service
Sonsy Partners with Tuned Global to Launch Mongolia’s First World-Class Music Streaming Service
Mongolia is a small but mighty market, punching above its weight when it comes to music and fandom. Sonsy, the latest evolution in digital music in the country, is moving Mongolian digital culture forward. The goal: create a music service to rival global giants that’s custom-built to support Mongolian artists and music lovers. To do this, they turned to Tuned Global for best-in-class,...
- Music Business Worldwide, Feature story, 09/16/2025, Mongolia’s Sonsy launches as country’s ‘first world-class music streaming service’ Text
- Billboard, Highlight, 09/25/2025, The Deals Text
- Forbes, Highlight, 04/18/2025, The Mental Health Remix: Can MusicTech Help Us Feel Better? Text
- Fast Company, Feature story, 04/16/2024, This startup wants doctors to use music in the ICU Text
- + Show More
News
Sonsy Partners with Tuned Global to Launch Mongolia’s First World-Class Music Streaming Service
Mongolia is a small but mighty market, punching above its weight when it comes to music and fandom. Sonsy, the latest evolution in digital music in the country, is moving Mongolian digital culture forward. The goal: create a music service to rival global giants that’s custom-built to support Mongolian artists and music lovers. To do this, they turned to Tuned Global for best-in-class, turn-key music services.
Unlike international platforms and services, Sonsy is designed to strengthen the Mongolian music scene, supporting both emerging and established artists. Launched by Mongolmusic (the music distribution arm of Mongol Content LLC), Sonsy creates a new discovery channel for local fans and a new revenue channel for local artists. Along with royalties calculated per listen, Sonsy offers artists meaningful collaborations and promotional support to help them reach wider audiences in Mongolia and around the world. Sonsy also offers international-grade listening experiences, including CD-quality sound, gold-standard security and reliability, unlimited listening for subscribers, a freemium model with several subscription tiers (Individual, Duo and Family), and offline mode.
To build Sonsy, Mongol Content LLC — Mongolia’s first content aggregator and a leading force in the country’s digital media and entertainment industry— used Tuned Global’s white-label streaming apps, a first for the Mongolian market. The partnership provided a highly efficient way to translate Mongol Content’s decades of regional expertise in media, music, and IP rights into a music service tailored to local tastes, needs, and listening habits.
Mongolia is the latest market to benefit from a locally focused music streaming app powered by Tuned Global. Around the world, Tuned Global has helped local tastemakers and innovators create new music experiences, from Greenland to Ethiopia to Thailand, everywhere where listeners crave closer connections to the sounds of their communities. Sonsy now joins that roster, built on the same technology and systems trusted by major labels and used by global brands including Samsung, Gabb Music, and Lululemon. Thanks to this solid, tested tech foundation, Sonsy will run perfectly on any device and will offer Mongolian listeners personalised content recommendations via Tuned Global’s new TunedIQ technology.
Unenbat Baatar, CEO of Mongolcontent, says, “Launching Sonsy marks a major milestone for Mongolia’s digital music industry. Backed by our 20 years of experience in the Mongolian market and long-standing support for local artists, Sonsy combines cultural heritage with cutting-edge technology. By partnering with Tuned Global, we gain from international expertise, and reliable streaming solutions enabling us to deliver a world-class experience while creating new opportunities for Mongolian talent to reach wider audiences.”
"We’re excited to partner with Sonsy to support the growth of Mongolia’s music industry,” adds Con Raso, Tuned Global’s Managing Director. “By combining our global streaming expertise with Sonsy’s local vision, we are delivering a world-class music experience that connects audiences with the artists they love. This partnership demonstrates how data and AI can enrich individuals' music journeys and unlock new opportunities for local creators."
About Tuned Global
Tuned Global is the leading music and media technology platform that helps businesses integrate licensed music into their apps and launch complete streaming experiences. By harnessing data and advanced AI, it delivers music, audio and video at scale, helping partners launch premium music experiences faster, operate more efficiently, and connect artists more deeply with their audiences.
Since 2011, Tuned Global has supported digital services in more than 70 countries across telecom, fitness, gaming, health, media and aviation, working with brands such as Delta Air Lines, Lululemon, Samsung, Line Music, Gabb and Reactional.
About Mongol Content LLC
Founded in 2005 as Mongolia’s first content aggregator, Mongol Content LLC has evolved into a diversified digital media and entertainment company. Its portfolio includes leading online platforms such as gogo.mn, yolo.mn, and maamuu.mn, alongside film distribution, large-scale event management, and PR services for top Mongolian companies and international organisations. Under its music division, Mongolmusic, the company distributes Mongolian music to PRBT, karaoke platforms, major local streaming services, and international platforms such as Egshig in China, while also managing royalty sharing and reporting for artists and labels. With the launch of Sonsy, Mongol Content and Mongolmusic are combining nearly two decades of expertise in media, content, and intellectual property with innovative technology to provide a world-class streaming service that supports Mongolian artists, strengthens the local music ecosystem, and delivers new opportunities for sustainable industry growth.
Tuned Global Expands Social Radio With Real-Time Tipping, Ushering in the Fan-Driven DSP Era
Latest feature mints superfans and supports artists while saving music streaming services years of development time and providing more nuanced usage data.
Tuned Global is expanding its innovative Social Radio platform (an interactive, fan-driven broadcasting layer for DSPs) with the launch of real-time tipping, letting fans support artists, DJs, and creators live. Inspired by creator economy giants like Twitch and TikTok, this plug-and-play monetisation layer lets DSPs roll out direct rewards for anyone curating a livestream, saving hundreds of hours in development time and significant cost.
With an industry laser-focused on fandom and the challenge of scaling artist-fan connections, as Spotify’s CEO recently noted, the pressure is rising for DSPs to deliver more participatory fan experiences. Tuned Global’s Social Radio answers that call, sparking significant interest at Music Biz and NAB this spring, as its latest evolution enables monetisation, emotional engagement, and new fan data—all in one SDK.
“Social Radio turns static streams into the interactive experiences listeners now expect,” explains Con Raso, Tuned Global’s Managing Director. “Fans don’t just want to listen; they want to participate, support, and belong. Social Radio turns a traditional streaming experience into something social, expressive, and monetisable. The platforms that move first will define the standard for what streaming looks like in the fan-driven era."
Social Radio: from passive streams to interactive experiences
The new tipping feature, which lets fans send payments to their favourite streamer, is the latest expansion of Tuned Global’s existing Social Radio product. Social Radio lets listeners join virtual rooms where artists or audio influencers go live, play tracks, talk to fans, and get instant feedback from their listeners. Fans can cheer with emojis, respond in the chat, and, starting in Q3 of 2025, tip their favourite hosts directly.
With Tuned Global’s Social Radio integration, every second of every show becomes a data point, illuminating more than what someone listened to, but revealing how they felt, when they reacted, and who they shared that moment with. This emotionally and socially nuanced data offers DSPs an entirely new input for their recommendation engines, one that reflects real human connection, not just clicks, skips, and looks-like cohorts. It reflects human experiences more precisely than lean-back listening ever could.
A creator economy engine, already built
Social Radio has been powered by Tuned Global’s 2023 acquisition of music AI pioneer Pacemaker. The DJ mix app’s patented formats and infrastructure now serve as the backbone for Social Radio’s live, interactive features.
“Pacemaker’s patented Recipe format, proprietary backend, and advanced AI-driven mobile creation tool—with over 20 man-years of dedicated development—offer a market-proven solution that will save DSPs years of development time, significantly accelerating their entry into interactive audio experiences,” says Jonas Norberg, Tuned Global’s Head of AI and founder of Pacemaker.
The Social Radio SDK supports live voice overlays, AutomixIQ-powered transitions, audience interactions, and now real-time tipping—all accessible through seamless integration. DSPs can trial Social Radio immediately, without rebuilding their apps or compromising licensing models.
Interactive features are fandom must-haves
Social features like interactive chats, fan reactions, and tipping are no longer a nice-to-have addition for music platforms; they are requirements in an era of changing fan expectations. Because of this, Tuned Global is already seeing strong global interest from savvy leading platforms. With integration-ready SDKs and a roadmap that includes show replays, user follow features, and more creator tools, Social Radio is fast becoming the social layer DSPs didn’t know they needed.
“In many parts of the world, especially in Asia, fandom is built into the DNA of streaming,” reflects Raso. “Western DSPs are only now realising how vital it is to long-term user loyalty. Social Radio helps bridge that gap by turning passive listeners into superfans.”
About Tuned Global
Tuned Global is a data-driven cloud and software platform for music that empowers businesses to integrate commercial music into their apps or launch complete streaming experiences using advanced APIs, real-time analytics, licensing solutions, and customisable white-label apps. Our turnkey solutions for music, audio, and video — coupled with a broad ecosystem of third-party music tech integrations — make us the most comprehensive platform for powering any digital music project. We streamline complexities in licensing, rights management, and content delivery, enabling rapid innovation and bringing new ideas to life.
Since 2011, we’ve supported hundreds of businesses in 70+ countries — across telecom, fitness, media, aviation, and more — to deliver innovative music experiences faster and more cost-effectively. For more information, visit www.tunedglobal.com.
Tuned Global Partners with Zetaris to Turn Music Data into Gold via AI Analytics
Now anyone can query scattered music data sources to discover a potential goldmine of insights—including fraud detection—thanks to Tuned Global’s expanded AI-driven data analytics, powered by Zetaris.
Music streaming generates millions of data points per second. This data represents a massive business opportunity but is often scattered across analytics, attribution, communication, and transactional repositories, making meaningful analysis a huge lift. Traditionally, this data has to be migrated to one central place to be useful, a time-consuming and expensive process.
Tuned Global, the data-driven cloud platform for the music industry, is making music data unveil its treasures in real time, thanks to a strategic partnership with Zetaris, the data management platform designed to support better business decisions. Together, the companies are creating AI-powered analytics for the music industry that give Tuned Global clients instant access to deep data insights that were once locked behind technical and operational barriers—helping businesses better identify streaming fraud, drive new revenue, and supercharge audience engagement.
This comes at an exciting time for Zetaris, which recently appointed New York Times best-selling author, Emmy-winning executive producer of Shark Tank, and renowned tech entrepreneur Robert Herjavec as Executive Director of Global Strategy.
A game-changer for music-driven businesses
A key part of many healthcare and telecoms companies’ operations, Zetaris allows users to access data wherever it may live within company systems — without copying or moving it, saving time and money. It ensures data sovereignty, that companies retain full control over their data while still gaining insights. Using AI-driven natural language queries, companies can extract insights across this decentralised data without requiring a data science team.
Zetaris’ technology and Tuned Global’s millions of data points from content, user behaviour, and streams will prove invaluable for businesses leveraging music — whether they are streaming platforms, telcos, fitness apps, gaming companies, or other digital services. This integration allows them to uncover real insights into customer behaviour, trends in usage, engagement patterns, and anomalies that impact business performance. Businesses can now answer strategic questions: Which songs drive the most engagement among high-value users? How does music consumption correlate with telco data? What user behaviour trends have the highest free-to-paid conversion rates?
As a result, a streaming music platform can get its data house in order and gain a deeper understanding of how users interact with their content. A cell service provider can find out what mobile plans have the most active streaming users. A fitness app can see what songs are sparking longer user sessions. These insights will allow music-related product owners across multiple industries to optimise their offerings, create new revenue streams, which ultimately drive more royalties back to rights holders and artists.
Fighting streaming fraud with data-powered intelligence
Streaming fraud is a growing challenge for the industry, costing labels, artists, and streaming platforms billions in lost revenue. Through Tuned Global’s recently announced integration with Beatdapp, this new AI analytics layer will help businesses streamline their data before presenting it to Beatdapp for fraud detection. This service is available to both Tuned Global clients and non-clients looking to clean and structure their music data before performing fraud analysis.
"The music industry is sitting on a goldmine of data, but until now, accessing and making sense of it has been incredibly challenging,” explains Con Raso, Managing Director of Tuned Global. “Our integration with Zetaris changes the game. Music businesses and music product owners can now unlock real-time insights without the traditional roadblocks of data migration. This is a major step forward in bridging entertainment and data."
"Data is the backbone of every digital industry, and the music sector is no exception,” notes Robert Herjavec, Zetaris’ Executive Director of Global Strategy. “Zetaris is thrilled to partner with Tuned Global to bring the power of real-time, decentralised data analytics to music businesses worldwide. By making data instantly accessible, we’re enabling smarter decisions that drive revenue and innovation."
“It’s an exciting challenge to work with music, a data-intensive area that has historically struggled with extracting meaningful business insights from a sea of data. We look forward to delivering our technology in collaboration with Tuned Global who are music experts born and bred, to help music and entertainment businesses make truly data-informed decisions,” adds Vinay Samuel, CEO of Zetaris.
About Tuned Global
Tuned Global is a data-driven cloud and software platform for music that empowers businesses to integrate commercial music into their apps or launch complete streaming experiences using advanced APIs, real-time analytics, licensing solutions, and customisable white-label apps.
Our turnkey solutions for music, audio, and video — coupled with a broad ecosystem of third-party music tech integrations — make us the most comprehensive platform for powering any digital music project. We streamline complexities in licensing, rights management, and content delivery, enabling rapid innovation and bringing new ideas to life.
Since 2011, we’ve supported hundreds of businesses in 70+ countries — across telecom, fitness, media, aviation, and more — to deliver innovative music experiences faster and more cost-effectively. For more information, visit www.tunedglobal.com.
About Zetaris
Zetaris is the modern data lakehouse built for the AI generation. Zetaris empowers organisations to harness the power of their data for analytical decision-making and strategic growth. With a commitment to excellence and collaboration, Zetaris enables businesses to transform their data into actionable insights and gain a competitive edge in today's dynamic AI market.
Assets: drive.google.com/drive/folders/1R-yQlje4NS3-NOGgDe6-2Y0Ub98vVQXM
www.linkedin.com/in/robertherjavec/
www.linkedin.com/in/vinaysamuel/
By integrating AudioShake’s groundbreaking stem separation and lyric transcription into its B2B platform, Tuned Global lets music-driven services do more with their catalogue.
Tuned Global, the leading cloud platform for the music industry, has joined forces with AudioShake to give Tuned Global clients a new set of innovative tools and let them create better experiences via music. Thanks to AudioShake’s technology, Tuned Global can enable digital music projects and streaming apps to offer their users advanced audio features such as remixing, karaoke mode, or isolated vocals/instruments.
AudioShake’s proprietary AI models separate a track into its component parts called “stems.” Stem separation allows users to isolate and work with specific instruments such as vocals, bass, drums, etc. from any piece of audio. AudioShake’s state-of-the-art technology can also create accurate lyric transcriptions with word-by-word alignments. Lyric transcription also dramatically improves metadata and search, and expands the options for finding songs and filtering out unwanted content. These features can unleash music project owners' and music lovers’ creativity, as they sing along with their favourites, create custom instrumentals, curate audience-specific playlists, or mash up unlikely tracks.
“We love staying ahead of the curve and offering exciting new opportunities to our clients or any music project leaders by giving them the tools to build engaging experiences,” explains Con Raso, Managing Director of Tuned Global. “With this partnership, we are giving music streaming services and any digital service with a music component the power to harness AudioShake’s industry-leading AI and increase the interactive side of their offerings, something more users expect and enjoy. Stems are a gateway to a huge amount of potential innovation.”
“Today, labels, publishers, and rights holders all want to do more with their music—whether that’s sync licensing, remixing tracks, or engaging fans in new ways. Stem separation is a critical tool for unlocking those opportunities,” says AudioShake Co-Founder and CEO Jessica Powell. “By partnering with Tuned Global, we’re helping digital music projects take full advantage of what audio can offer. With our technology, Tuned Global clients can pursue opportunities that make it easier to connect with audiences and drive growth. This partnership is about giving companies the best possible tools to stand out in a competitive, ever-evolving space.”
These tools, like all of Tuned Global’s tech, are simple for customers to implement without a high degree of technical knowledge and can be turned on quickly. Tuned Global currently has AudioShake technology enabled within their turnkey white-label streaming applications, which allows user-requested stem separation to happen in real-time. AudioShake is also available to clients via Tuned Global’s advanced APIs. Several of Tuned Global clients are already using AudioShake to set their products and services apart in a competitive field where huge catalogues are no longer enough to keep users engaged.
“AudioShake opens up a whole new field of possibilities for music-centered services,” notes Raso. “Passive listening may have determined the past two decades of music consumption, but it’s not enough on its own anymore. With Tuned Global and AudioShake, platforms can do so much more with existing catalogue and give music fans new ways to engage.”
About Tuned Global
Tuned Global is the leading B2B music and streaming platform upon which businesses and creators can build their digital music ideas. With patented turnkey streaming solutions, advanced APIs, unique user engagement solutions, exemplary scalable infrastructure, and modern catalogue and rights management technology, Tuned Global provides a unique range of services that no other platform offers under one roof, enabling innovation in the ways music is integrated and experienced.
The platform simplifies and accelerates any streaming projects for organisations worldwide. Whether launching or enhancing an audio streaming service or embedding music into a digital platform across devices, Tuned Global’s advanced tech stack and highly skilled teams offer security and reliability across multiple markets and industries, gaining the trust of the world’s top rights holders.
Leading brands such as Spafax (Aviation), Etisalat (Telecom), Warner Music Group (Music), GMM Grammy (Media), Universal Music Group (Music), Sony Music (Music), Lululemon (Fitness), Line Music (Streaming), MediMusic (Medtech), Reactional Music (Gaming), and Gabb Music (OEM) have chosen Tuned Global to power their music experiences.
Tuned Global is committed to shaping the future of digital music experiences, fostering deeper connections with audiences through interactive and personalised music experiences.
About AudioShake
AudioShake separates audio to make it more accessible, useful, and editable. It’s used across a wide range of music workflows–from sync, immersive audio, and interactive audio–through to tasks like localization, voice isolation, and other creative tasks.
AudioShake was named to TIME's Best Inventions list and is a repeat winner of Sony’s sound separation challenge. It also won the top prize at startup competitions by both AWS and La Liga for its applicability across the entertainment and tech industries.
The company’s B2B sound separation and lyric transcription technology is used widely across the entertainment industry—from all three major label groups and large indies, through to music publishers, film studios, and audio engineers. Customers include Universal, Warner, Sony, Disney Music Group, Spirit Music Group, peermusic, Primary Wave, Concord, BMG, and more.
Tuned Global offers a new Social Radio experience — turning listeners into creators
Tuned Global can now turn radio broadcasting into dynamic social experiences thanks to its newly launched Social Radio product, which integrates directly into any music app.
In an era where digital connectivity shapes our daily interactions, the fusion of social media and music streaming has become a pivotal trend. Tuned Global's innovative Social Radio technology, offers users a seamless blend of social engagement and personalised music experiences. By integrating real-time social features within a radio experience, Social Radio is redefining how audiences discover and enjoy music, building a more interactive and community-driven listening environment.
What Instagram is for image sharing and TikTok is for videos, Social Radio is for radio broadcasting. It opens new ways for deeper engagement, creative interaction, and community building in digital radio and audio streaming.
Social Radio lets creators — whether listeners, artists or radio DJs — tap and launch an interactive experience, drawing on a business’ music catalogue. Tuned Global uses its proprietary AutomixIQ technology to seamlessly transition from track to track. The creator can then weave voice commentary and sound effects into their curated mix, and listeners can react with comments and emojis.
These features transform the current experience on radio broadcasting apps and Digital Streaming Services (DSPs) from passive to engaged community members — thanks to the social, interactive layer that makes people listen more, come back often and discover more music. This increased engagement leads to new monetisation opportunities, including digital ads, premium tiers, and more.
“We see the future of Social Radio as an extension of an existing music service or radio station,” explains Con Raso, Tuned Global’s Managing Director. “Stand-alone approaches like Clubhouse demonstrated the opportunity but have proven tricky to sustain, as it’s really about the content, being the consistent stream of quality audio. Social audio is best suited to existing music apps where the audience is already listening to music and podcasts and radio operators who want to differentiate their digital product and boost user engagement. When you already have the content side sorted, and then add fun interactive features that can engage an existing audience, you have something truly special.”
Social Radio is an SDK that can be easily integrated into an existing app and can handle thousands of simultaneous broadcasts, ensuring customers will have the scale they need. The experience blends the best of terrestrial broadcast and online streams into one easy package.
“We want to power the imagination of seasoned broadcasters, music lovers and tech innovators alike,” says Raso. “We’ve built in a great deal of flexibility, you can choose to turn features on or off, depending on your audience and needs. You can personalise the platform and the features that are relevant. You can create special, customisable effects like a professional DJ. In short, you can express yourself and create the experience you know your listeners will love.”
About Tuned Global
Tuned Global is the leading B2B music and streaming platform, empowering companies and brands to quickly build their own streaming services or to connect their apps with licensed music (use music as a feature). Our solutions encompass white-label music streaming apps and over 500 advanced API streaming services for businesses seeking robust integration of streaming functionalities and content, including music, radio, podcasts, audiobooks, video, and live streaming.
Additionally, our music backend, complemented by a vast catalogue of over 150 million+ tracks, enables us to deliver Music-as-a-Service and reporting in full compliance with most licensing agreements.
Our cutting-edge platform powers music and streaming experiences not only for the music industry but also for the telecommunications, airlines, gaming, health, fitness, media, AI, and Web3 industries. Tuned Global has been trusted by leading companies like Line Music, Lululemon, Reactional Music, MediMusic, Sona, Etisalat, Warner Music Group, Universal Music Group, Sony Music, GMM Grammy, FanLabel, and Gabb Wireless, solidifying our position as an innovator in the digital streaming sphere.
