Gabb is a child-safety-first hardware/software ecosystem, with smartphones, watches and other devices that offer enhanced parental controls, no browser or social media apps, and are ad-free.

Two years ago we reported on the launch of the Gabb Music service, which uses Tuned Global’s catalogue of music, and is then filtered by Gabb’s proprietary system to remove “inappropriate lyrical content … including profanity, sex, violence, drugs, politics, and more.”

That initial product was an add-on, radio-only service: now, Gabb Music + offers children the kind of on-demand service offered by other premium DSP services, and Gabb’s team curates playlists “with kid-friendly themes” for Gabb Music + users.

Gabb works on a subscription bundle basis, and Gabb Music + comes with the premium “Advanced” bundle, which starts at $34.99 per month – although Gabb Music and Music+ are both available as an add-on to the cheapest “Starter” bundle.

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