B2B music streaming infrastructure provider Tuned Global has teamed up with AI-powered analytics firm Zetaris to help businesses monetize data generated through streaming services.

The partnership seeks to help companies extract insights from “millions of data points” generated every second without requiring costly data migration or technical bottlenecks, according to a press release on Wednesday (March 19).

“The music industry is sitting on a goldmine of data, but until now, accessing and making sense of it has been incredibly challenging,” said Con Raso, Managing Director of Tuned Global.